We don’t obviously condone drinking and driving, but we do recommend you drink water whilst driving to stay hydrated.
This study, conducted by Loughborough University, was published online in Physiology and Behavior in April 2014.
The study has revealed that even mild dehydration is equivalent to being over the drink driving limit in terms of driver errors. Researchers at Loughborough University carried out a range of tests over two days on male drivers, using a laboratory-based driving simulator. During the normal hydration test there were 47 driving incidents, but when the men were dehydrated that number more than doubled to 101 – a similar number to what might be expected of someone driving under the influence of drugs or alcohol. These included lane drifting, late braking and touching or crossing the rumble strip or lane line. Professor Ron Maughan, Emeritus Professor of Sport and Exercise Nutrition at Loughborough University and Chair of the European Hydration Institute Science Advisory Board, who led the study said “We all deplore drink driving, but we don’t usually think about the effects of other things that affect our driving skills, and one of those is not drinking and dehydration”.
Branded Bobble water bottles are therefore a really good item for promotional merchandise. If you have clients who are in the transport, haulage, motor trade or sales people out on the road industries, this would be ideal for them.